The future of AI for small business is incredible

By Danny Franklin
February 2nd, 2023

We have seen remarkable advancements in AI lately, from ChatGPT to DALL·E 2. But what does all this mean for small businesses? How can you use it to boost growth? In this article, we will explore ChatGPT and DALL·E 2 and offer suggestions for ways you can use these technologies to grow your business. However, the possibilities are endless, and it is up to you to determine how you can apply these technologies to your business.

ChatGPT: The Chatbot Future of AI

ChatGPT is an online chatbot that is unmatched by any other. It can instantly provide a wealth of information, leading some to compare it to Google 2.0 (although it is developed by OpenAI and has no connection to Google). Microsoft are even in talks with OpenAI to integrate their AI solutions into Microsoft products, and we expect to see ChatGPT integrated into Bing soon.

What can you do with ChatGPT?

ChatGPT has numerous uses, including:

  • Generating business ideas
  • Writing marketing copy for your business
  • Answering questions and providing information on a range of topics
  • Generating text in a conversational style
  • Translating between languages
  • Summarising long text
  • Completing text given a prompt or partial text
  • Generating creative writing, such as poetry or stories
  • Answering trivia questions
  • Chatting in a fun and engaging manner
  • Generating code given a description

I personally have been using code generation quite a lot as well as the ability to generate marketing copy. It is often very difficult to come up with a good marketing copy and ChatGPT is able to add humour as well. ChatGPT is aware of the conversation and information previously said, so it makes talking to it as easy as talking to a human.

An example query we had run with ChatGPT while making this blog highlighting the power of AI.

How can I use it?

You can currently use ChatGPT for free during the research stage. Soon, there will be a paid plan, which is rumoured to cost $20 per month. However, a free plan will continue to be available. You can try ChatGPT for yourself at https://chat.openai.com/chat

DALL·E 2: Image Generation AI

DALL·E 2 is a cutting-edge AI model developed by OpenAI that can generate high-quality images from textual descriptions, such as “a two-story pink castle with a white unicorn on top.” With its transformer-based architecture and diverse training data, DALL·E 2 can generate a wide range of images and styles. This technology has potential applications in design, advertising, and entertainment.

What can you do with DALL·E 2?

DALL·E 2 has many potential uses, including:

  • Generating unique and creative images for advertising and marketing
  • Assisting with the design process by generating images based on specific styles and themes
  • Improving accessibility for visually impaired individuals by generating images to describe textual content
  • Creating unique characters, settings, and environments for the entertainment industry
  • Augmenting existing data sets with synthetic images to improve computer vision models
  • Providing a platform for experimentation and exploration in AI and computer vision

How can I use it?

DALL·E 2 is available through the OpenAI website (https://openai.com/dall-e-2/) or through various apps that support it. Microsoft Designer, for example, is a web-based tool that utilizes DALL·E 2 to create adverts and designs.

Microsoft Designer

As part of Microsoft’s deal with OpenAI, they’ve now got access to DALL·E 2. Which they have directly added to their brand-new design app called Microsoft Designer. This is a web-based tool which allows you to create adverts and the like using DALL·E 2.

An image we generated using AI through Microsoft Designer

You can edit the design like you would expect from the design app, but a lot of it uses AI to either generate images or to help generate layout suggestions.

You can join the waitlist here: https://designer.microsoft.com/

What should I do with this?

Now that you have read all of this information, you may be wondering what to do next. The simple answer is to try it. Explore what you can do with these technologies and be at the forefront of the AI revolution.

The future of AI for small business is full of possibilities. By utilising AI tools like ChatGPT and DALL·E 2, you can streamline your business processes, automate tasks, and enhance your marketing efforts. ChatGPT can help generate business ideas, provide answers to questions, translate between languages, generate marketing copy and more. On the other hand, DALL·E 2 can help create unique and creative images for advertising, assist with the design process, improve accessibility, and more.

If you’re interested in using these AI tools, you can test them out for free during the research stage. ChatGPT is available for free at https://chat.openai.com/chat, while DALL·E 2 can be used directly on the OpenAI website (https://openai.com/dall-e-2/) or through apps that support it. Microsoft Designer is one such app that allows you to create adverts using DALL·E 2.

Overall, the future of AI for small business is exciting and full of potential. By exploring and experimenting with these tools, you can find new and innovative ways to grow your business. So, just try it out and see what you can do with it!

We offer website design and development services, if you think this might be of interest to you or your business — feel free to get in touch.

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